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	<title>BALLETTEACHING BLOG &#187; Technology News</title>
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		<title>And so it begins… Samsung releases 3D TVs</title>
		<link>http://www.balletteaching.com/2010/05/29/and-so-it-begins%e2%80%a6-samsung-releases-3d-tvs/</link>
		<comments>http://www.balletteaching.com/2010/05/29/and-so-it-begins%e2%80%a6-samsung-releases-3d-tvs/#comments</comments>
		<pubDate>Sat, 29 May 2010 22:20:54 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[3D Display]]></category>
		<category><![CDATA[Samsung]]></category>
		<category><![CDATA[Technology News]]></category>

		<guid isPermaLink="false">http://www.balletteaching.com/?p=186</guid>
		<description><![CDATA[And so it begins… Samsung releases 3D TVs CES 2010 featured the latest and hottest new gadgets. One of the more popular trends was the rise of the 3D television. Samsung has officially kick-started its first LCD 3D TV for mass production. Reviews have come pouring in, and the reviews are mainly positive. Reports say [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p><strong>And so it begins… Samsung releases 3D TVs</strong></p>
<p>CES 2010 featured the latest and hottest new gadgets. One of the more popular trends was the rise of the 3D television. Samsung has officially kick-started its first LCD 3D TV for mass production.</p>
<p><span id="more-186"></span></p>
<p>Reviews have come pouring in, and the reviews are mainly positive. Reports say that the 2D-to-3D technology is rather picky. Sports, for example, look great when converted, but other things like news casts are rather awkward to watch in 3D. Prices are still quite high, but analysts predict that “consumer models” should start pouring in as soon as these initial models begin attracting more and more attention.</p>
<p>Follow the source link for a video explaining some of the main features of the TV.</p>
<p>Source: Engadget</p>
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		<title>3-D video gaming is coming, but at what cost?</title>
		<link>http://www.balletteaching.com/2010/05/06/3-d-video-gaming-is-coming-but-at-what-cost/</link>
		<comments>http://www.balletteaching.com/2010/05/06/3-d-video-gaming-is-coming-but-at-what-cost/#comments</comments>
		<pubDate>Thu, 06 May 2010 11:22:36 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[3D Display]]></category>
		<category><![CDATA[Gaming]]></category>
		<category><![CDATA[MMORPG]]></category>
		<category><![CDATA[Technology News]]></category>

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		<description><![CDATA[Story from CNN, time to save some money XD 3-D video gaming is coming, but at what cost? By Larry Frum, Special to CNN May 5, 2010 &#8212; Updated 1448 GMT (2248 HKT) (CNN) &#8212; After the rush by audiences to Hollywood 3-D blockbusters &#8220;Avatar&#8221; and &#8220;Alice in Wonderland,&#8221; game designers and developers are hoping [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Story from CNN, time to save some money XD</p>
<p><strong>3-D video gaming is coming, but at what cost?</strong><br />
By Larry Frum, Special to CNN<br />
May 5, 2010 &#8212; Updated 1448 GMT (2248 HKT)</p>
<p>(CNN) &#8212; After the rush by audiences to Hollywood 3-D blockbusters &#8220;Avatar&#8221; and &#8220;Alice in Wonderland,&#8221; game designers and developers are hoping to strike gold with 3-D gaming.</p>
<p>Today&#8217;s best games, already immersive experiences thanks to large-screen TVs and sophisticated graphics, could become even more intense in three dimensions &#8212; imagine &#8220;God of War III&#8221; in full, bloody 3-D glory. So far, however, the video gaming industry has proceeded cautiously.</p>
<p><span id="more-183"></span></p>
<p>The big three console makers are taking different routes to 3-D. Sony has already pushed out software changes to allow games in 3-D on its PlayStation 3 system. Microsoft said it also can do 3-D on the Xbox 360 but prefers to wait, while Nintendo, maker of the Wii, is going small with its 3-D gaming plans.</p>
<p>Panasonic and Samsung recently introduced home 3-D television systems, and Sony is prepared to issue its own 3-D TV models next month. Other TV manufacturers are close behind.</p>
<p>Video: 3-D TV in your living room Video</p>
<p>Computer manufacturers also are making the technical adjustments to show games in three dimensions, but those changes will come with a significant price &#8212; and with many questions.</p>
<p>Digital graphics maker NVIDIA has developed technology that renders an image twice on computer monitors and requires shuttered eyeglasses to produce it in 3-D inside the user&#8217;s brain. Phil Eisler, an NVIDIA general manager, said the company is taking advantage of work already done by gaming developers.</p>
<p>&#8220;They do all the work to make games in 3-D, but then render them flat,&#8221; he said. &#8220;We can portray the games the way they should be.&#8221;</p>
<p>Gaming software for 3-D play shows the action from two slightly different angles. The active-shutter glasses alternately open and close to give the eyes different views and allow the brain to put the images together in what appears to be three dimensions. Eisler said the glasses refresh at a rate of 60 hertz for each eye, with a scroll wheel that allows the user to adjust the depth of vision for the game.</p>
<p>&#8220;It is like hyper-stereo,&#8221; he said. &#8220;For first-person shooter games, this kind of depth could be invaluable.&#8221;</p>
<p>Games coming in 3-D</p>
<p>Patrick Bach, senior producer at game developer DICE, said whether it is this technology or another, gaming is headed for 3-D soon. DICE and its owner, Electronic Arts, will be upgrading their new game, &#8220;Battlefield: Bad Company 2,&#8221; into a 3-D game with a patch.</p>
<p>&#8220;Special hardware will be a hurdle. But we want people to experience the game in 3-D,&#8221; Bach said. &#8220;We wouldn&#8217;t add this if it didn&#8217;t add to the game.&#8221;</p>
<p>Eisler said developers don&#8217;t have to do anything extra to make their games work in three dimensions. The &#8220;NVIDIA 3D Vision&#8221; process automatically transforms nearly 400 PC games into full stereoscopic 3-D right out of the box, without the need for special game patches, he said.</p>
<p>But he said many companies are going the extra step to make their titles look better in 3-D by adding such enhancements as out-of-screen effects and showing in-game movies and backgrounds in 3-D.</p>
<p>&#8220;In &#8216;Bad Company 2&#8242;, for example, they have rendered all their cut scenes in 3-D as well,&#8221; Eisler said. &#8220;They have done a stellar job with their game.&#8221;</p>
<p>Get ready to pay</p>
<p>While games might be ready for 3-D, gaming hardware likely is not. And upgrades aren&#8217;t cheap.</p>
<p>To display 3-D images, computer monitors will need to refresh at a rate of 120 hertz, slightly higher than current models. Several manufacturers are producing 3-D-ready monitors in high definition and non-high def, but those can cost $500 to $600.</p>
<p>Eisler said a mid- to high-end video card (from $150 to $300) also will be needed to handle the extra rendering load. And don&#8217;t forget the shutter glasses that connect to the computer via an infrared beam (an extra $200).</p>
<p>Of course, gaming in three dimensions won&#8217;t be limited to the computer.</p>
<p>Sony announced that a software upgrade will be pushed out to its PlayStation 3 consoles to allow for 3-D action using 3-D-ready televisions. The console already has the necessary processor and connection capabilities to show games in 3-D, and all PS3s sold since 2006 will support the upgrade.</p>
<p>But no 3-D games were available for the PS3 system at the time of the software release.</p>
<p>What that means is even if you have all the hardware (3-D TV, shutter glasses) and software to play games in 3-D, the game must also be designed to be played in 3-D for the effects to show up. These 3-D ready games are expected before the end of 2010.</p>
<p>Nintendo is expected to unveil its newest handheld console, the Nintendo 3DS, at the E3 gaming convention in mid-June. The company said the portable device will produce 3-D effects without the need for any special glasses.</p>
<p>Microsoft has not announced any plans for 3-D gaming, choosing to focus instead on its upcoming system, code-named Project Natal, which will allow players to control their in-game avatars by moving their arms and legs. The Project Natal system is expected to hit the market by the end of the year.</p>
<p>3-D and health concerns</p>
<p>Microsoft said its Xbox 360 is 3-D-ready but has questioned gamers&#8217; level of interest in 3-D and would prefer to wait and see how the new technology will be received.</p>
<p>For example, it&#8217;s not clear whether gamers or TV watchers will want to spend long hours staring at screens through shutter glasses.</p>
<p>Some moviegoers who wore the glasses during 3-D screenings of &#8220;Avatar&#8221; reported suffering dizziness, headaches and nausea. The shutter glasses&#8217; technology is so new that researchers have not done studies on the effects of watching screens for long periods.</p>
<p>Can 3-D movies, TV make you sick?</p>
<p>Samsung recently issued a statement warning kids under 6, pregnant women, the elderly and anyone who is sleep deprived or under the influence of alcohol from watching 3-D, which the company said could cause headaches and eye fatigue. The statement also recommended that viewers take frequent breaks &#8212; a drawback for hard-core gamers.</p>
<p>iReport: Do health warnings about watching 3-D concern you? Tell us.</p>
<p>Does 3-D gaming have a future?</p>
<p>Gamers so far are taking a wait-and-see approach to 3-D technology for gaming. The expected high costs are keeping some away, while limitations on gameplay have others concerned, according to the chatter on gaming-site message boards.</p>
<p>&#8220;The idea sounds cool, but I&#8217;m not sure it&#8217;s enough to spend another thousand dollars on a nice &#8217;3D compatible&#8217; TV,&#8221; wrote a user named joeborg14 on Gamespot. &#8220;Not to mention wearing those gorgeous glasses. And what about split screen? That&#8217;s gonna throw a wrench in the whole deal.&#8221;</p>
<p>As more games and movies are shown in 3-D, as 3-D TVs begin to appear in homes and as costs come down, 3-D gaming may eventually go mainstream. And as technology continues to improve, people may even be able to experience 3-D entertainment in their homes without special glasses.</p>
<p>But the real measuring stick for the video game industry will be the quality of the 3-D gaming experience itself, and whether consumers feel like games in three dimensions are worth the time and expense.</p>
<p>Otherwise, 3-D equipment may fade into obscurity as quickly as the Atari Jaguar console did in the 1990s.</p>
<p>Reference: http://edition.cnn.com/2010/TECH/05/05/3d.gaming.future/index.html</p>
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		<title>LG 15 OLED TV</title>
		<link>http://www.balletteaching.com/2010/04/21/lg-15-oled-tv/</link>
		<comments>http://www.balletteaching.com/2010/04/21/lg-15-oled-tv/#comments</comments>
		<pubDate>Wed, 21 Apr 2010 14:16:39 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[LG]]></category>
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		<category><![CDATA[Technology News]]></category>

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		<description><![CDATA[LG Electronics showcased a 15&#8243; OLED TV prototype at CES 2009. It started on sell this January. Only 0.85mm thick.]]></description>
			<content:encoded><![CDATA[<p></p>
<p>LG Electronics showcased a 15&#8243; OLED TV prototype at CES 2009.<br />
It started on sell this January. Only 0.85mm thick. </p>
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		<title>LED count in TV BLUs to fall by 30% at the end of 2010, says AUO</title>
		<link>http://www.balletteaching.com/2010/04/21/led-count-in-tv-blus-to-fall-by-30-at-the-end-of-2010-says-auo/</link>
		<comments>http://www.balletteaching.com/2010/04/21/led-count-in-tv-blus-to-fall-by-30-at-the-end-of-2010-says-auo/#comments</comments>
		<pubDate>Wed, 21 Apr 2010 13:02:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[AUO]]></category>
		<category><![CDATA[LED]]></category>
		<category><![CDATA[Technology News]]></category>
		<category><![CDATA[TFT-LCD]]></category>

		<guid isPermaLink="false">http://www.balletteaching.com/?p=164</guid>
		<description><![CDATA[LED count in TV BLUs to fall by 30% at the end of 2010, says AUO DIGITIMES 2010/04/16 Siu Han, Taipei; Yvonne Yu, DIGITIMES [Thursday 15 April 2010] The volume of LEDs used in TV backlight units (BLUs) will reduce by about 30% at the end of 2010 when single-side edge-type LED BLUs enter mass [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p><strong>LED count in TV BLUs to fall by 30% at the end of 2010, says AUO</strong><br />
DIGITIMES 2010/04/16<br />
Siu Han, Taipei; Yvonne Yu, DIGITIMES [Thursday 15 April 2010]</p>
<p>The volume of LEDs used in TV backlight units (BLUs) will reduce by about 30% at the end of 2010 when single-side edge-type LED BLUs enter mass production, according to AU Optronics (AUO).</p>
<p>The single-side edge-type LED BLUs will be applied to new LCD TVs in 2011, AUO added.</p>
<p><a href="http://www.balletteaching.com/wp-content/uploads/2010/04/4757751.gif"><img class="alignnone size-medium wp-image-165" title="475775" src="http://www.balletteaching.com/wp-content/uploads/2010/04/4757751-300x277.gif" alt="" width="300" height="277" /></a></p>
<p>LED-backlit models will account for 90% of the global notebook market, and 20% each of the LCD TV and monitor markets in 2010, AUO noted, adding that LED-backlit TV share will reach 30-40% at the end of 2010. AUO indicated that the market share of LED-backlit TVs will continue to increase and the only concern is whether LED supply can catch up with the rising demand.</p>
<p><span id="more-164"></span></p>
<p>Lee Biing-jye, chairman of LED chipmaker Epistar, noted that LED-backlit TVs&#8217; market share at the beginning of 2010 was only 5% and will need to reach 35% at the end of the year in order to reach an average 20% for the whole year. He added that LED-backlit TVs&#8217; market share will reach 45% in 2011.</p>
<p>Players in the LED sector indicated that with TV vendors significantly increasing their orders for LEDs, supply of LEDs was about 30-40% short of demand in the first quarter of 2010, and order visibility for LEDs has already extended to the end of second quarter. They are expected to raise prices to reflect increased material costs.</p>
<p>However, Lite-On Technology CEO Teng Kuang-chung has argued that the shortage of LEDs will not continue for long, as LCD TV vendors are striving to cut costs by lowering the number of LEDs in their products, and LED chipmakers are fast expanding their capacities.</p>
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		<title>AUO in Development for Lower Number of LEDs Used in TV Application</title>
		<link>http://www.balletteaching.com/2010/04/20/auo-in-development-for-lower-number-of-leds-used-in-tv-application/</link>
		<comments>http://www.balletteaching.com/2010/04/20/auo-in-development-for-lower-number-of-leds-used-in-tv-application/#comments</comments>
		<pubDate>Tue, 20 Apr 2010 17:35:56 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[AUO]]></category>
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		<description><![CDATA[AUO in Development for Lower Number of LEDs Used in TV Application 04/19/2010 AUO says LEDs used in TV Backlight Unit (BLU) will be lowered by about 30% by the end of this year. This is made possible because of 1-bar LED edge-type. The 1-bar edge-type LED BLU will start to be applied to TV [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p><strong>AUO in Development for Lower Number of LEDs Used in TV Application</strong><br />
04/19/2010</p>
<p>AUO says LEDs used in TV Backlight Unit (BLU) will be lowered by about 30% by the end of this year. This is made possible because of 1-bar LED edge-type. The 1-bar edge-type LED BLU will start to be applied to TV application from year 2011.</p>
<p>AUO says LED BLU equipped model show 90% share in Notebook and 20% in TV and Monitor application that at the end of 2010, the penetration for TV application will reach 30~40%. LED penetration for TV application depend on the factor whether LED supply can cover the growing demand of the application.</p>
<p><span id="more-161"></span></p>
<p>Lee Biing-Jye, President of Epistar mention that LED (backlit) LCD TVs only show 5% penetration in early 2010 but is expected to increase towards 35% at the end of this year and will most likely show 20% overall penetration this year. In 2011, expectation rises to 45%.</p>
<p>In TV sector, TV vendors are sharply increasing LED orders and showed 30~40% shortage during 1Q, 2010. LED ordering period have already extended towards second-quarter and is expected to increase price reflecting increases in the BOM.</p>
<p>But Lite-On Technology CEO, Teng Kuang-Chung says LED shortage would not continue for a longer period and this is because LCD TV makers are endeavoring to lower the cost by attempt to lower the number of LEDs used in applications and chip makers are expanding their capacity fast.    </p>
<p>Reference: http://www.displaybank.com/eng/info/sread.php?id=5740&#038;pg=1&#038;device2=</p>
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		<title>Rapidly Advancing Edge-Type LED BLU Technology &#8211; Reduced Number of LED Bar</title>
		<link>http://www.balletteaching.com/2010/04/20/rapidly-advancing-edge-type-led-blu-technology-reduced-number-of-led-bar/</link>
		<comments>http://www.balletteaching.com/2010/04/20/rapidly-advancing-edge-type-led-blu-technology-reduced-number-of-led-bar/#comments</comments>
		<pubDate>Tue, 20 Apr 2010 17:32:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[3D Display]]></category>
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		<description><![CDATA[Rapidly Advancing Edge-Type LED BLU Technology &#8211; Reduced Number of LED Bar Displaybank Market Insight Introduction: 3D LED LCD TV in Analyst&#8217;s Perspective New 3D LED LCD TV products are launched one after another. In 2009, the word, &#8220;LED&#8221;, was added to LCD TV products with LED backlight and they were called LED (backlit) LCD [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p><strong>Rapidly Advancing Edge-Type LED BLU Technology &#8211; Reduced Number of LED Bar </strong><br />
Displaybank Market Insight</p>
<p>Introduction: 3D LED LCD TV in Analyst&#8217;s Perspective</p>
<p>New 3D LED LCD TV products are launched one after another. In 2009, the word, &#8220;LED&#8221;, was added to LCD TV products with LED backlight and they were called LED (backlit) LCD TV (or LED TV). This year, word &#8220;3D&#8221; is added and the products are called 3D LED LCD TV (there is also 3D CCFL LCD TV). Differentiations mean premium products. These products ask for higher prices since they have added functions through differentiations.</p>
<p><span id="more-159"></span></p>
<p>Samsung Electronics&#8217; 55&#8243; 3D LED LCD TV (C7000 Series) is currently traded around KRW 4 million in Korea. 55&#8243; LED LCD TV (C6500 Series) which excludes 3D functions is traded around KRW 3.5 million. After all, the current premium of 3D appears to be about KRW 500,000. With this KRW 500,000 price premium, following questions are asked to tentative purchasers (in addition, the premium for 46&#8243; product is about KRW 400,000).</p>
<p>Q. The price for 55&#8243; 3D LED LCD TV applied with 3D functions is KRW 4 million and the price for LED LCD TV without 3D functions is KRW 3.5 million.</p>
<p>What is your choice? As a result of presenting this question to numerous people inside and outside the company, the ratio of answers was 5:5. Yes, it is close. The proper behavior in this situation is to remain halfway.</p>
<p>A person who seeks 3D focuses on the 3D itself. Regardless its quality or presence of contents, he or she wants to have an insurance called &#8220;3D function enabled&#8221; since no one knows what will happen in the future. A person who sees no need for 3D functions says that there is no 3D content and the image quality transitioning from 2D to 3D is below expectations. In addition, he or she says the 3D was only an adjunctive element to the film, Avatar, and the film itself was outstanding. In other words, this person believes that people went wild about the film rather than the 3D (2D Avatar was fantastic as well!).</p>
<p>Their basic stance is like this; a pessimistic person speaks about further perfected technology and infrastructure, whereas an optimistic person focuses on the potential of 3D (well¡¦ maybe related engineers are pessimistic and people in marketing or operation fields are optimistic). </p>
<p>Let&#8217;s talk about panels for a moment. What will be the price difference between the LED LCD TV panel and the 3D LED LCD TV panel? According to the current price calculation made by Displaybank, the price gap is about $200. In other words, the 3D LED LCD TV panel is sold about $200 higher than the panel without 3D functions. If you were to sell panels, which one would you sell? In the end, makers endeavor to sell products that generate more revenue and profit. </p>
<p>Lastly, we will ask above questions from seller&#8217;s perspective.</p>
<p>&#8220;You will watch TV for many years. If you buy a product without 3D functions, you may regret purchasing it later on. You won&#8217;t even remember how much you&#8217;ve purchased this for. You will think you did good taking my advice when you simply put on glasses and watch 3D. I&#8217;ll give you two more glasses for free so you can watch with three other people.&#8221;</p>
<p>Reference: http://www.displaybank.com</p>
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		<title>AUO to Acquire Toshiba LCD Plant in Singapore</title>
		<link>http://www.balletteaching.com/2010/04/08/auo-to-acquire-toshiba-lcd-plant-in-singapore/</link>
		<comments>http://www.balletteaching.com/2010/04/08/auo-to-acquire-toshiba-lcd-plant-in-singapore/#comments</comments>
		<pubDate>Thu, 08 Apr 2010 16:45:30 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[AUO]]></category>
		<category><![CDATA[Technology News]]></category>

		<guid isPermaLink="false">http://www.balletteaching.com/?p=154</guid>
		<description><![CDATA[AUO to Acquire Toshiba LCD Plant in Singapore Sumner Lemon, IDG News Service Sumner Lemon, Idg News Service – Wed Mar 31, 4:50 am ET Taiwanese LCD maker AU Optronics (AUO) has signed a deal to acquire Toshiba&#8217;s LCD manufacturing plant in Singapore, the company said Wednesday. Under terms of the agreement, AUO will acquire [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p><strong>AUO to Acquire Toshiba LCD Plant in Singapore</strong></p>
<p>Sumner Lemon, IDG News Service Sumner Lemon, Idg News Service   – Wed Mar 31, 4:50 am ET</p>
<p>Taiwanese LCD maker AU Optronics (AUO) has signed a deal to acquire Toshiba&#8217;s LCD manufacturing plant in Singapore, the company said Wednesday.</p>
<p>Under terms of the agreement, AUO will acquire all of the shares in AFPD, a TFT-LCD screen maker owned by Toshiba Mobile Display. In addition, the two companies agreed to sign &#8220;certain agreements&#8221; related to their respective intellectual property, AUO said in a statement, without offering details.</p>
<p><span id="more-154"></span></p>
<p>AFPD produces TFT-LCD screens based on low-temperature polysilicon technology with so-called 4.5 generation technology, which uses glass sheets measuring 730 millimeters by 920 millimeters. The plant can produce 45,000 sheets per month, with the finished screens finding their way into flat-screen televisions, laptop computers, monitors and automotive displays.</p>
<p>The acquisition of AFPD expands the manufacturing reach of AUO, which has plants in Taiwan and China. According to a statement, the companies said the acquisition could help to place AUO in a special strategic position in the high-end slim notebook and smart phone markets and new application markets such as tablet PCs.</p>
<p>Financial terms of the deal were not disclosed.</p>
<p>Reference: http://news.yahoo.com/s/pcworld/20100331/tc_pcworld/auotoacquiretoshibalcdplantinsingapore_1</p>
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		<title>AU Optronics Corp. Reports March 2010 Consolidated Revenue</title>
		<link>http://www.balletteaching.com/2010/04/08/au-optronics-corp-reports-march-2010-consolidated-revenue/</link>
		<comments>http://www.balletteaching.com/2010/04/08/au-optronics-corp-reports-march-2010-consolidated-revenue/#comments</comments>
		<pubDate>Thu, 08 Apr 2010 16:41:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<description><![CDATA[AU Optronics Corp. Reports March 2010 Consolidated Revenue Posted on: Thursday, 8 April 2010, 03:52 CDT HSINCHU, Taiwan, April 8 /PRNewswire-Asia-FirstCall/ &#8212; AU Optronics Corp. (&#8220;AUO&#8221; or the &#8220;Company&#8221;) (TAIEX: 2409; NYSE: AUO) today announced its preliminary consolidated March 2010 revenue of NT$40,666 million, up by 24.5% from February and 83.9% year-over-year. In the first [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p><strong>AU Optronics Corp. Reports March 2010 Consolidated Revenue</strong><br />
Posted on: Thursday, 8 April 2010, 03:52 CDT</p>
<p>HSINCHU, Taiwan, April 8 /PRNewswire-Asia-FirstCall/ &#8212; AU Optronics Corp. (&#8220;AUO&#8221; or the &#8220;Company&#8221;) (TAIEX: 2409; NYSE: AUO) today announced its preliminary consolidated March 2010 revenue of NT$40,666 million, up by 24.5% from February and 83.9% year-over-year.</p>
<p>In the first quarter of 2010, AUO&#8217;s unaudited consolidated revenues totaled NT$111,556 million, down by a slight 2.9% quarter-over-quarter but an impressive growth of 119.9% year-over-year.</p>
<p><span id="more-152"></span></p>
<p>Large-sized panel (a) shipments for March 2010, with applications on desktop monitor, notebook PC, LCD TV and other applications, hit a record high, amounting to approximately 9.77 million units, an increase of 22.0% from the previous month. As for small-and-medium-sized panels, the shipments reached 21.39 million units, up by 32.9% month-over-month.</p>
<p>In the first quarter of 2010, large-sized panel shipments exceeded 27.22 million units, a slight decrease of 0.6% from last quarter but a significant YoY increase of 107.1%. Shipments of small-and-medium-sized panels in the same quarter totaled 56.99 million units, down by 5.2% quarter-over-quarter, but up by 32.7% year-over-year.<br />
(a) Large size refers to panels that are 10 inches and above in diagonal measurement while small and medium size refers to those below 10 inches. Sales Report <img src='http://www.balletteaching.com/wp-includes/images/smilies/icon_sad.gif' alt=':(' class='wp-smiley' /> Unit: NT$ million) Net Sales(1) (2) Consolidated(3) Unconsolidated March 2010 40,666 38,801 February 2010 32,666 31,182 M-o-M Growth 24.5% 24.4% March 2009 22,115 21,947 Y-o-Y Growth 83.9% 76.8% Jan to March 2010 111,556 106,242 Jan to March 2009 50,741 50,469 Y-o-Y Growth 119.9% 110.5% (1) All figures are prepared in accordance with generally accepted accounting principles in Taiwan. (2) Monthly figures are unaudited, prepared by AU Optronics Corp. (3) Consolidated numbers include AU Optronics Corp., AU Optronics (L) Corp., AU Optronics (Suzhou) Corp., AU Optronics (Shanghai) Corp., AU Optronics Manufacturing (Shanghai) Corp., AU Optronics (Xiamen) Corp., Darwin Precisions (L) Corp., Darwin Precisions (Suzhou) Corp., Darwin Precisions (Xiamen) Corp., Darwin Precision Corp., BriView Electronics(L) Corp., BriView Electronics Corp., BVCH Optronics (Sichuan) Corp., BriView Technology Corp., AU Optronics (Czech) s.r.o., M. Setek Co., Ltd. and its affiliates, Toppan CFI (Taiwan) Co, Ltd., Lextar Electronics Corp., and AUO Energy Taiwan Corp.<br />
Click here to find out more!</p>
<p>ABOUT AU OPTRONICS</p>
<p>AU Optronics Corp. (AUO) is a global leader of thin film transistor liquid crystal display panels (TFT-LCD). AUO is able to provide customers with a full range of panel sizes and comprehensive applications, offering TFT-LCD panels in sizes ranging from 1.2 inches to greater than 65 inches. AUO generated NT$359.3 billion (US$11.2 billion) in sales revenue in 2009 with global operations in Taiwan, Mainland China, Japan, Singapore, South Korea, the U.S., and Europe. Additionally, AUO is the first pure TFT-LCD manufacturer to be successfully listed at the New York Stock Exchange (NYSE). AUO extended its market to the green energy industry in late 2008, and formally founded its Solar Photovoltaic Business Unit in October, 2009. For more information, please visit AUO.com.</p>
<p>Safe Harbour Notice</p>
<p>AU Optronics Corp. (&#8220;AUO&#8221; or the &#8220;Company&#8221;) (TAIEX: 2409; NYSE: AUO), a global leader of large-size TFT-LCD panels, today announced the above news. Except for statements in respect of historical matters, the statements contained in this Release are &#8220;forward-looking statements&#8221; within the meaning of Section 27A of the U.S. Securities Act of 1933 and Section 21E of the U.S. Securities Exchange Act of 1934. These forward-looking statements were based on our management&#8217;s expectations, projections and beliefs at the time regarding matters including, among other things, future revenues and costs, financial performance, technology changes, capacity, utilization rates, yields, process and geographical diversification, future expansion plans and business strategy. Such forward looking statements are subject to a number of known and unknown risks and uncertainties that can cause actual results to differ materially from those expressed or implied by such statements, including risks related to the flat panel display industry, the TFT-LCD market, acceptance of and demand for our products, technological and development risks, competitive factors, and other risks described in the section entitled &#8220;Risk Factors&#8221; in our Form 20-F filed with the United States Securities and Exchange Commission on June 4th, 2008.</p>
<p>SOURCE AU Optronics Corp.</p>
<p>Source: PR Newswire</p>
<p>http://www.redorbit.com/news/technology/1846994/au_optronics_corp_reports_march_2010_consolidated_revenue/index.html?source=r_technology</p>
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		<title>AU Optronics to Exhibit Innovative Display Applications and Power-Saving Green Technologies at FPD China 2010</title>
		<link>http://www.balletteaching.com/2010/03/15/au-optronics-to-exhibit-innovative-display-applications-and-power-saving-green-technologies-at-fpd-china-2010/</link>
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		<pubDate>Mon, 15 Mar 2010 16:49:54 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[3D Display]]></category>
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		<description><![CDATA[AU Optronics to Exhibit Innovative Display Applications and Power-Saving Green Technologies at FPD China 2010 Press Release Source: AU Optronics Corp. On Monday March 15, 2010, 3:36 am EDT HSINCHU, Taiwan, March 15 /PRNewswire-Asia-FirstCall/ &#8212; AU Optronics Corp. (&#8220;AUO&#8221; or the &#8220;Company&#8221;) (TAIEX: 2409; NYSE: AUO) will exhibit at FPD China 2010 at the Shanghai [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p><strong>AU Optronics to Exhibit Innovative Display Applications and Power-Saving Green Technologies at FPD China 2010</strong><br />
Press Release Source: AU Optronics Corp. On Monday March 15, 2010, 3:36 am EDT</p>
<p>HSINCHU, Taiwan, March 15 /PRNewswire-Asia-FirstCall/ &#8212; AU Optronics Corp. (&#8220;AUO&#8221; or the &#8220;Company&#8221;) (TAIEX: 2409; NYSE: AUO) will exhibit at FPD China 2010 at the Shanghai New International Expo Center (SNIEC) from March 16-18 to demonstrate a full range of innovative display applications and power-saving green technologies. 3D display technologies with panels ranging from 8 to 65 inches, the full range of 42 to 55-inch power-saving and LED backlit LCD TV panels, multi-touch LED panels with applications to desktop and notebook PC monitors, small and medium-sized AMOLED and e-paper display applications are among the wide array of exhibits that will be at the show.</p>
<p><span id="more-156"></span></p>
<p>With &#8220;Innovative Green Technologies, Amazing Digital Life&#8221; as the theme of this year&#8217;s show, AUO hopes to employ innovative and power-saving green technologies to create a whole new viewing experience for a comfortable and fascinating lifestyle. The exhibition area is divided into several sections, including PID applications, 3D displays, power-saving and LED backlit LCD TV panels, ultra-wide LCD TV panels, IT applications, general display applications, high contrast/VA technologies, in-cell multi-touch panels, AMOLED and e-paper.</p>
<p>3D Displays</p>
<p>AUO will exhibit the latest 3D display technologies, such as the glasses- free barrier and lenticular lens types, and pattern retarder full HD 3D panels to be viewed with special glasses, with panels ranging from 8 to 65 inches. Of the exhibits, the 65-inch pattern retarder full HD 3D panel is the largest commercialized 3D TV panel available and will go into mass production in the second half of 2010. Impressive high-resolution 3D images can be captured with the help of polarized 3D glasses. The glasses weigh only 10 grams and come at a reasonable price, averaging US$2~3 per pair. For those who already own glasses, one must merely clip polarized lenses onto the regular frame for a 3D visual feast. This 3D panel is especially suited for large-sized three- dimensional displays in home theaters.</p>
<p>Power-Saving and LED Backlit LCD TV Panels</p>
<p>The trend toward eco-friendly power-saving TVs is irreversible. In view of this, AUO will demonstrate 42 to 55-inch power-saving and LED backlit LCD TV panels in the LCD TV Applications Section. The 46-inch full HD LCD panel consumes just 68w of power, 2.5 times less than traditional TV panels, and is the world&#8217;s No. 1 in terms of power efficiency*. Meanwhile, the 42-inch full HD LCD panel with edge-type LED backlight reduces power consumption by as much as 50% and provides a dynamic contrast ratio of up to 1,000,000:1. In addition, 42, 46 and 55-inch full HD LED backlit LCD TV panels will be on display. The high-contrast panels, equipped with 10.8mm ultra-slim edge-type LED backlighting, are light, slim, and energy efficient.</p>
<p>IT Applications</p>
<p>To demonstrate its prowess in power-saving technology, AUO will showcase the 27-inch CCFL LCD panel for desktop PCs that is currently the world&#8217;s slimmest and most energy efficient*. The panel is just 16.2mm thick, with ultra-high luminance and ultra-low power consumption at less than 30w. The eco-friendly power-saving backlight, reduced from 6 to 4 tubes, is low in mercury, adhering to Energy Star 5.0 standards.</p>
<p>E-Paper</p>
<p>AUO is an active player in the e-paper market and has been devoting efforts to the research and development of e-paper in all sizes. The SiPix Microcup(R) e-paper technology and products will make their debut in China. Products such as the 2-inch e-tag, the 4.3-inch e-book, and 6 and 9-inch e- books with in-cell multi-touch panels will be showcased. In addition, a 20- inch e-paper display module for electronic bulletin boards, a 6-inch foldable e-book module and flexible e-paper technologies are also to be seen at the show.</p>
<p>&#8220;China has soared to become the world&#8217;s largest PC and TV market as demand skyrockets,&#8221; said Paul Peng, AUO&#8217;s Executive VP of Global Business Unit. &#8220;AUO has been actively advancing in the Chinese market over the years and will continue to strengthen its cooperation with local clients and business partners, so that it can provide this enormous market with the most advanced, eco-friendly and energy efficient display technologies and facilitate a more convenient and vibrant digital lifestyle.&#8221;</p>
<p>The 2010 China FPD Conference, the most eminent technological event for China&#8217;s FPD industry, will be held alongside FPD China. Dr. Fang-Chen Luo, AUO&#8217;s VP &#038; CTO, will be delivering a keynote speech entitled, &#8220;The Development of Active Matrix LCDs&#8221; on the second floor of the Yongda International Tower Convention Center in Pudong, Shanghai on March 16 at 10 a.m. Later at 4:30 p.m. on the same day, Paul Peng, Executive VP of AUO&#8217;s Global Business Unit, will take part in the FPD China Forum 2010 as a panelist to present his views on the &#8220;Localization of Panel Manufacturing in China.&#8221; Visitors to the show are most welcome to attend the event.</p>
<p>*Based on available market research information as of March 15, 2010.</p>
<p>About AU Optronics</p>
<p>AU Optronics Corp. (AUO) is a worldwide top three manufacturer* of thin film transistor liquid crystal display panels (TFT-LCD). AUO is able to provide customers with a full range of panel sizes and comprehensive applications, offering TFT-LCD panels in sizes ranging from 1.2 inches to greater than 65 inches. AUO generated NT$359.3 billion (US$11.2 billion) in sales revenue in 2009 and now houses a staff of more than 42,000 employees, with global operations in Taiwan, Mainland China, Japan, Singapore, South Korea, the U.S., and Europe. Additionally, AUO is the first pure TFT-LCD manufacturer to be successfully listed at the New York Stock Exchange (NYSE). AUO extended its market to the green energy industry in late 2008, and formally founded its Solar Photovoltaic Business Unit in October, 2009. For more information, please visit AUO.com.</p>
<p>* DisplaySearch 4Q2009 WW Large-Area TFT-LCD Shipment Report. This data is used for reference only and AUO does not make any endorsement or representation in connection therewith. 2009 year end revenue converted at an exchange rate of NTD31.95:USD1.</p>
<p>Safe Harbour Notice</p>
<p>AU Optronics Corp. (&#8220;AUO&#8221; or the &#8220;Company&#8221;) (TAIEX: 2409; NYSE: AUO), a worldwide top three manufacturer of large-size TFT-LCD panels, today announced the above news. Except for statements in respect of historical matters, the statements contained in this Release are &#8220;forward-looking statements&#8221; within the meaning of Section 27A of the U.S. Securities Act of 1933 and Section 21E of the U.S. Securities Exchange Act of 1934. These forward-looking statements were based on our management&#8217;s expectations, projections and beliefs at the time regarding matters including, among other things, future revenues and costs, financial performance, technology changes, capacity, utilization rates, yields, process and geographical diversification, future expansion plans and business strategy. Such forward looking statements are subject to a number of known and unknown risks and uncertainties that can cause actual results to differ materially from those expressed or implied by such statements, including risks related to the flat panel display industry, the TFT-LCD market, acceptance of and demand for our products, technological and development risks, competitive factors, and other risks described in the section entitled &#8220;Risk Factors&#8221; in our Form 20-F filed with the United States Securities and Exchange Commission on June 4th, 2008.</p>
<p>Reference: http://finance.yahoo.com/news/AU-Optronics-to-Exhibit-prnews-235657098.html?x=0&#038;.v=56</p>
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